ENERGY STAR® Lighting Program: Ensuring the Right Messages Reach the Consumer

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Representing the U.S. Environmental Protection Agency (EPA) at the Alliance's October 2010 Efficient Lighting Phase-In Webinar, ENERGY STAR Lighting Program Manager Alex Baker discussed the EPA’s developing standards for all lighting categories, including residential lighting. According to Baker, educational campaigns should tell consumers that light bulb purchasing will continue to be an easy process.