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To motivate, inform and empower Americans consumers take simple yet important steps to save money at the pump by being more fuel efficient, the Alliance to Save Energy, in partnership with The Wal-Mart Foundation and a number of other organizations, created the Drive $marter Challenge on May 20th, 2008. Check out these radio PSAs (in English and Spanish) for a fun introduction to the Challenge!
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 Switching the types of light bulbs we use at home is a small but effective way to save money and reduce pollution. This video explains why compact fluorescent (CFL) bulbs make sense and why people should make the switch. This video was developed by Common Craft.
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TV stations can get B-roll footage containing all the visuals you need to put together a good story on home energy and gasoline/vehicles.
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 Alliance Associate Washington Gas, the natural gas utility for the Washington, DC metropolitan area, produced this video to promote energy efficiency through the Internet.
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