Communications Program
Through online outreach, strong media ties and consumer campaigns, the Alliance informs consumers, policymakers and business leaders about the importance of energy efficiency.
Overview:
The team's extensive media reach and reliable reputation helps put the energy efficiency message into wide circulation to inform audiences through a variety of news media, including newspapers, magazines, television and radio stations. And through public service announcements, social media and grassroots efforts, the Communications team mobilizes consumers through national energy efficiency campaigns.
The team also runs the Living Efficiently website, a resource for consumers to save money and energy through energy efficiency.
